Cookie policy
Kangaroot collects data to provide you a better browsing experience, to optimise our services and to offer you relevant products and/or services that connect to your interests. This data may come in the form of cookies or pixels. Below we will explain how these cookies work and how you can configure them.
What is a cookie?
Cookies are small text files that are saved on your computer through a website. Cookies typically contain information about your actions on the website: preferences you may have selected, pages you have visited ... Unless you have adjusted your browser settings so that it will refuse all cookies, our systems will issue cookies as soon as you visit our website.
Why does Kangaroot use cookies?
Kangaroot uses cookies primarily to optimise your user experience and to improve the performance of our website. We also use cookies to tailor our website content to your personal needs and preferences.
In addition, we use cookies to map your browsing behaviour (e.g. how you found our website or your browsing time on our website). Statistical data allow us to make improvements to our website if necessary and to meet your needs and preferences and those of other website users. How did you find our website? How much time did you spend on our site? These statistical data allow us to make improvements to our website and tailor it to your preferences and the preferences of other users.
How long are cookies stored in my browser?
Temporary cookies or session cookies are saved to your browser temporarily. This means that this type of cookies will be deleted once you exit your browser session.
- Permanent cookies will remain stored on your computer or mobile device, even if you close your browser.
- Permanent cookies allow us to recognise you when you revisit our website in the future. Permanent cookies will remain stored on your device until they expire, until a new cookie is installed, or until you remove them via the settings of your browser or mobile device.
What cookies does Kangaroot use?
The cookies on our website are categorised according to their use (functional cookies, performance cookies, advertising cookies). Generally speaking, we distinguish between two types of cookies:
- First-party cookies are placed and used by Kangaroot. They enable us to optimise the quality of our services based on your browsing behaviour on our websites.
- Third-party cookies are created and used by third-party partners. These cookies provide you with a better browsing experience and change your experience based on your browsing behaviour on our website.
Functional cookies
Functional cookies are essential to ensure that our website functions correctly. They also allow us to improve the performance of our website.
| Cookie Name | Placed by | Description | Expiration time |
|---|---|---|---|
| cookie_consent | Kangaroot | This cookie is used to track users’ consent to the use of cookies on our website. | 1 year |
| HSID | Security cookie to confirm visitor authenticity, prevent fraudulent use of login data and protect user data from unauthorized access. | 2 years | |
| SID | .youtube.com / .google.com | These cookies are set via embedded youtube-videos | 2 years |
| SIDCC | Security cookie to confirm visitor authenticity, prevent fraudulent use of login data and protect visitor data from unauthorized access. | 3 months | |
| Cookie-agreed | Kangaroot | This cookie is set when a visitor agrees to the cookie terms. This is used to not show the banner again after the visitor has consented. | 3 months |
Statistical cookies
We use these cookies to collect information about the use of our website. They are used to record the performance and loading times of the website and specific pages.
| Cookie Name | Placed by | Description | Expiration time |
|---|---|---|---|
| ANONCHK | Microsoft Clarity | Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity does not use ANID and so this is always set to 0. | End of sessions |
| CLID
|
Microsoft Clarity | Identifies the first time Clarity saw this user on any site using Clarity. | End of sessions |
| MUID | Microsoft Clarity | Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics and other operational purposes. | End of sessions |
| mautic_referer_id | Mautic | These are third-party cookies used by Mautic that allow us to use the Mautic service. We use Mautic to support our marketing activities. | End of sessions |
| mtc_id | Mautic | These are third-party cookies used by Mautic that allow us to use the Mautic service. We use Mautic to support our marketing activities. | End of sessions |
| mtc_sid | Mautic | These are third-party cookies used by Mautic that allow us to use the Mautic service. We use Mautic to support our marketing activities. | End of sessions |
| _clsk
|
Microsoft Clarity | Persists the Clarity User ID, unique to that site, on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. | End of sessions |
| mautic_device_id | Mautic | These are third-party cookies used by Mautic that allow us to use the Mautic service. We use Mautic to support our marketing activities. | End of sessions |
| _gac_UA-XXXYYYZZZ-1 | Google Analytics | Contains campaign related information for the user. If you have linked your Google Analytics and Google Ads accounts, Google Ads website conversion tags will read this cookie unless you opt-out. | 3 months |
| _ga | Google Analytics | This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors. | 2 years |
| _gid | Google Analytics | This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the website is doing. The data collected including the number visitors, the source where they have come from, and the pages visted in an anonymous form. | 1 day |
| __utmc | Google Analytics | The cookie is set by Google Analytics and is deleted when the user closes the browser. The cookie is not used by ga.js. The cookie is used to enable interoperability with urchin.js which is an older version of Google analytics and used in conjunction with the __utmb cookie to determine new sessions/visits. | Expires on session end |
| __utmz | Google Analytics | This cookie is set by Google analytics and is used to store the traffic source or campaign through which the visitor reached your site. | 5 months |
| __utmb | Google Analytics | The cookie is set by Google Analytics. The cookie is used to determine new sessions/visits. The cookie is created when the JavaScript library executes and there are no existing __utma cookies. The cookie is updated every time data is sent to Google Analytics. | 30 minutes |
| __utma | Google Analytics | This cookie is set by Google Analytics and is used to distinguish users and sessions. The cookie is created when the JavaScript library executes and there are no existing __utma cookies. The cookie is updated every time data is sent to Google Analytics. | 2 years |
Advertising cookies
We use these cookies to track your browsing behaviour on our website in order to compile your user profile. This profile is then used to show you ads that match your personal interests.
| Cookie Name |
Placed by | Description | Expiration time |
|---|---|---|---|
| APISID
|
Personalises Google ads on websites based on recent searches and interactions. | 2 years | |
| SSID | Google collects visitor information for videos hosted by YouTube on maps integrated with Google Maps. | persistent | |
| __Secure-1PSID
|
Targeting cookie. Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising. | 2 years | |
| __Secure-3PSIDCC
|
Google |
Targeting cookie. Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising. | 2 years |
| __Secure-3PAPISID |
Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | 2 years | |
| __Secure-3PSID
|
Builds a profile of website visitor interests to show relevant and personalized ads through retargeting. | 2 years | |
| __Secure-1PAPISID
|
Google |
Targeting cookie. Used by for targeting purposes to build a profile of the website visitor's interests in order to show relevant & personalised Google advertising. |
2 years |
Changing your web browser settings
You can change your web browser settings to enable or disable cookies. Click on the link for your browser below to find more information on how to change your cookie settings.
- Cookies - Internet Explorer
- Cookies - Microsoft Edge
- Cookies - Mozilla Firefox
- Cookies - Google Chrome
- Cookies - Safari
- Cookies - Opera
Other useful sources
Use the links below to find out more about the use of cookies by advertisers:
How to contact us
If you have any questions on our use of cookies, you can contact Kangaroot via the information below:
Email: marketing@kangaroot.net
Address: Kangaroot, Posthoflei 1, 2600 Antwerp, Belgium
Changes to our policy
This cookie policy supersedes all previous versions and is valid from July 1st 2021. We reserve the right to make changes to and/or update to this policy.
Update your cookie preferences
You can update your preferences here.